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Established in 1883, Falfurrias is Spanish for "Heart's Delight," the name of a local wildflower. It is the seat of Brooks County, nationally noted for cattle breeding and meat production. Dairying began in the early 1900s and the Falfurrias Creamery became famous for its "sweet cream butter." Other products include cotton, peanuts, vegetables and melons.
The Christmas House offers a holiday experience from mid-September through March. Each room is decorated according to a theme, with the decorations changed each year. Santa's Texas Workshop is a year-round Christmas store. Reservations required. Call 361/325-2068 or 800/276-4339.