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Dates:
February 27, 2025
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Location:
Various locations
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Time:
Feb. 27-March 1
First conceived in 1937 by local business leaders, the event commemorates the Mexican heritage of the area on both sides of the Rio Grande and is named in honor of the dashing Mexican gentleman cowboy. Festivities include parades, a carnival, a costume ball, and the the Sombrero Festival.
